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Although companies now know a lot about additive manufacturing (AM), they have difficulty determining exactly how it can benefit them and what they must do to implement and integrate it with their existing setup.

Some of this requires determining the technical and economic benefits but use of AM also requires a change in the mindset of their designers and product developers.

The purpose of AMBITION is to assist industry in making informed decisions around AM and to guide them through the process of change to include the technology, which also involves retraining of designers to embrace the benefits that AM has to offer.

Participating companies in AMBITION are